Thoughts

It’s Elementary: Choose Watson

It’s Elementary: Choose Watson

It’s Elementary: Choose Watson SHEENA S. IYENGAR, Columbia Business School Talk Given at IBM Connect, San Francisco, February 2017   Fully realizing our humanity may require that we embrace the non-human, the other, the very thing we fear, that we work together to imagine a better tomorrow and build it choice by choice.   Hi everyone. It’s so great to be here. I want to start, actually, with a Jeopardy answer. Can we cue the Jeopardy music? Let’s see if anyone knows…

Read More Read More

New Years Resolutions

New Years Resolutions

All of us are familiar with the New Years Day rite of setting goals and resolutions: I’m going to go to the gym every day! I’m going to save at least a quarter of my salary every month! I’m going to finally build my startup and hit it big! I’m going to have and publish my Nobel-prize worthy idea! We form goals both big and small, and often pursue them with varied success. Along the way, we find some don’t…

Read More Read More

New Papers: Networking Tips!

New Papers: Networking Tips!

Just last week I submitted two papers to be reviewed by academic journals. Both papers shed light on networking – something all of us have to do at one time or another! I wanted to share a few of the findings from these studies and give you some quick tips you can put into practice for yourself right away. In one set of studies, my colleagues Dan Wang, Jackson Lu and I asked the question, if I have a deviant…

Read More Read More

The Failure of Choice

The Failure of Choice

By Sheena Iyengar America is a nation of choosers. It’s a truth enshrined in the persistent dream of our country as a land of opportunity, and it’s one inscribed in the act of voting itself, the very engine of our democracy. As I listen to the reactions of so many of my fellow Americans to the results of November 8th, I hear many of them wondering: Did choice fail us in this election? As someone who has been studying choice…

Read More Read More