Journal Articles

The Privilege to be Yourself Depends on What Others Think of You: Social status increases authenticity

In Self and Identity (2025) Coauthor(s): Erica Bailey, James Carter, Sheena Iyengar, Adam Galinsky More information

Pinning Down Authenticity: Development and Validation of a State Authenticity Measure

In Self and Identity (2024) Coauthor(s): C. Blaine Horton Jr., Erica Bailey, Sheena Iyengar  More information

Minimally Invasive Cosmetic Procedures Increase Feelings of Authenticity

In Dermatological Surgery (2024) Coauthor(s): Michael Martinez, Michael White, Erica Bailey, Eleanor Smeallie, Lauren Hoffman, Janet You, Anne M Chapas, Nayoung Lee, Sheena Iyengar, Evan Rieder More information

Americans Overestimate the Frequency and Format of Political Debate

In Nature: Scientific Reports (2024) Coauthor(s): Erica Bailey, Michael White, Sheena Iyengar, Modupe Akinola More information

Bias Against AI Art Can Enhance Perceptions of Human Creativity

In Nature: Scientific Reports (2023) Coauthor(s): C. Blaine Horton Jr., Michael White, Sheena Iyengar  More information

Positive—More than Unbiased—Self Perceptions Increase Subjective Authenticity

In Journal of Personality and Social Psychology (2023) Coauthor(s): Erica Bailey, Sheena Iyengar More information

Just Be Real With Me: Appearing authentic predicts relationship formation via shared reality

In Organizational Behavior and Human Decision Processes (2022) Coauthor(s): Maya Rossignac-Milon, Julianna Pillemer, Erica Bailey, C. Blaine Horton Jr., Sheena Iyengar More information

Choice Freedom

In Journal of Consumer Psychology (2022) Coauthor(s): Simona Botti, Sheena Iyengar, Ann McGill More information

Yours truly: On the complex relationship between authenticity and honesty

In Current Opinion in Psychology (2022) Coauthor(s): Erica Bailey, Sheena Iyengar More information

Choice Deprivation, Choice Overload, and Satisfaction With Choices Across Six Nations

In Journal of International Marketing (2021) Coauthor(s): Elena Reutskaja, Nathan N. Cheek, Sheena Iyengar, Barry Schwartz More information

Authentic Self-Expression on Social Media is Associated with Greater Subjective Well-Being

In Nature Communications (2020) Coauthor(s): Erica R. Bailey, Sandra Matz, Wu Youyou, Sheena Iyengar More information

Lay Theories of Networking Ability: Beliefs that Inhibit Engagement in Networking

In Social Networks (2020) Coauthor(s): Claudius Hildebrand, Sheena Iyengar, Xi Zou More information

The Discriminating Consumer: Product Proliferation and Willingness to Pay for Quality

In Journal of Marketing Research (2012) Coauthor(s): Marco Bertini, Luc Wathieu, Sheena Iyengar More information Download paper (PDF)

Eternal Quest for the Best: Sequential (vs. Simultaneous) Option Presentation Undermines Choice Commitment

In Journal of Consumer Research  (2012) Coauthor(s): Cassie Mogilner, Baba Shiv, Sheena Iyengar More information Download paper (PDF)

Perceiving Freedom Givers: Effects of Granting Decision Latitude on Personality and Leadership Perceptions

In Leadership Quarterly  (2011) Coauthor(s): Roy Chua, Sheena Iyengar More information Download paper (PDF)

Lead by Choice

In Leadership Excellence (2010) Coauthor(s): Sheena Iyengar More information Download paper (PDF)

Born to Choose: The Origins and Value of the Need for Control

In Trends in Cognitive Science (2010) Coauthor(s): Lauren Leotti, Sheena Iyengar, Kevin Ochsner More information Download paper (PDF)

Choice Proliferation, Simplicity Seeking, and Asset Allocation

In Journal of Public Economics (2010) Coauthor(s): Sheena Iyengar, Emir Kamenica More information Download paper (PDF)

Order in Product Customization Decisions: Evidence from Field Experiments

In Journal of Political Economy (2010) Coauthor(s): Mark Heitmann, Andreas Herrmann, Sheena Iyengar More information Download paper (PDF)

Medium of Exchange Matters: What’s Fair for Goods is Unfair for Money

In Psychological Science (2010) Coauthor(s): Sanford DeVoe, Sheena Iyengar More information Download paper (PDF)

Tragic Choices: Autonomy and Emotional Responses to Medical Decisions

In Journal of Consumer Research (2009) Coauthor(s): Simona Botti, Kristina Orfali, Sheena Iyengar More information Download paper (PDF)

The Mere Categorization Effect: How the Presence of Categories Increases Choosers’ Perceptions of Assortment Variety and Outcome Satisfaction

In Journal of Consumer Research (2008) Coauthor(s): Cassie Mogilner, Tamar Rudnick, Sheena Iyengar More information Download paper (PDF)

Creativity as a Matter of Choice: Prior Experience and Task Instruction as Boundary Conditions for the Positive Effect of Choice on Creativity

In Journal of Creative Behavior (2008) Coauthor(s): Yong Joo Roy Chua, Sheena Iyengar More information Download paper (PDF)

Racial Preferences in Dating: Evidence from a Speed Dating Experiment

In Review of Economic Studies (2008) Coauthor(s): Sheena Iyengar, Emir Kamenica, Itamar Simonson More information Download paper (PDF)

Defined Contribution Pension Plans: Determinants of Participation and Contribution Rates

In Journal of Financial Services Research (2007) Coauthor(s): Gur Huberman, Sheena Iyengar, Wei Jiang More information Download paper (PDF)

Repercussions of Self-Construal for Self-Relevant and Other-Relevant Choice

In Social Cognition (2007) Coauthor(s): Claudia Pohlmann, Erica Carranza, Bettina Hannover, Sheena Iyengar More information Download paper (PDF)

Gender Differences in Mate Selection: Evidence from a Speed Dating Experiment

In Quarterly Journal of Economics (2006) Coauthor(s): Sheena Iyengar, Emir Kamenica, Itamar Simonson More information Download paper (PDF)

Doing Better But Feeling Worse: Looking for the ‘Best’ Job Undermines Satisfaction

In Psychological Science (2006) Coauthor(s): Sheena Iyengar, Rachael E. Wells, Barry Schwartz More information Download paper (PDF)

Empowerment through Choice? A Critical Analysis of the Effects of Choice in Organizations

In Research in Organizational Behavior (2006) Coauthor(s): Roy Chua, Sheena Iyengar More information

The Dark Side of Choice: When Choice Impairs Social Welfare

In Journal of Public Policy and Marketing (2006) Coauthor(s): Simona Botti, Sheena Iyengar More information Download paper (PDF)

Appraising the Unusual: Framing Effects and Moderators of Uniqueness-Seeking and Social Projection

In Journal of Experimental Social Psychology (2005) Coauthor(s): Daniel Ames, Sheena Iyengar More information Download paper (PDF)

Intrinsic and Extrinsic Motivational Orientations in the Classroom: Developmental Trends and Academic Correlates

In Journal of Educational Psychology (2005) Coauthor(s): Mark R. Lepper, Jennifer Henderlong Corpus, Sheena Iyengar More information Download paper (PDF)

Positive Illusions of Preference Consistency: When Remaining Eluded by One’s Preferences Yields Greater Subjective Well-Being and Decision Outcomes

In Organizational Behavior and Human Decision Processes (2005) Coauthor(s): Rachael E. Wells, Sheena Iyengar More information Download paper (PDF)

The Psychological Pleasure and Pain of Choosing: When People Prefer Choosing at the Cost of Subsequent Well-Being

In Journal of Personality and Social Psychology (2004) Coauthor(s): Simona Botti, Sheena Iyengar More information

Interpreting the Other Person’s Behavior in the Heat of Conflict: Negative Trait Attributions Affect Dispute Resolution Procedure Preferences and Account for Situational and Cultural Differences

In Asian Journal of Social Psychology (2004) Coauthor(s): Sheena Iyengar More information Download paper (PDF)

Person Perception in the Heat of Conflict: Negative Trait Attributions Affect Procedural Preferences and Account for Situational and Cultural Differences

In Asian Journal of Social Psychology (2004) Coauthor(s): Michael Morris, Angela Ka-yee Leung, Sheena Iyengar More information Download paper (PDF)

Managers’ Theories of Subordinates: A Cross-Cultural Examination of Manager Perceptions of Motivation and Appraisal of Performance

In Organizational Behavior and Human Decision Processes (2004) Coauthor(s): Sanford DeVoe, Sheena Iyengar More information Download paper (PDF)

What Drives Whom? A Cultural Perspective on Human Agency

In Social Cognition (2001) Coauthor(s): Miriam Hernandez, Sheena Iyengar More information Download paper (PDF)

When Choice Is Demotivating: Can One Desire Too Much of a Good Thing?

In Journal of Personality and Social Psychology (2000) Coauthor(s): Sheena Iyengar, Mark R. Lepper More information

Rethinking the Value of Choice: A Cultural Perspective on Intrinsic Motivation

In Journal of Personality and Social Psychology (1999) Coauthor(s): Sheena Iyengar, Mark R. Lepper More information Download paper (PDF)

Gender Differences in Internal and External Focusing Among Adolescents

In Sex Roles (1997) Coauthor(s): Sheena Iyengar, S. Nolen-Hoeksema More information Download paper (PDF)

The Hope of Fundamentalists

In Psychological Science (1994) Coauthor(s): Sheena Iyengar, Martin Seligman More information Download paper (PDF)

Optimism and Fundamentalism

In Psychological Science (1993) Coauthor(s): Sheena Iyengar, Martin Seligman More information Download paper (PDF)

Book Chapters

Introduction to the Behavioral Economics Guide

In Behavioral Economics (2023) Coauthor(s): Edited by: Alain Samson More information

Cognitive and Affective Consequences of Information Load

In Handbook on Bounded Rationality (2020) More information

How Much Choice is “Good Enough”? Moderators of Information and Choice Overload

In Handbook on Bounded Rationality (2020) More information

Does More Choice Lead to More Flourishing?

In Human Flourishing in an Age of Gene Editing (2018) More information

How Much Choice is Too Much? Contributions to 401(k) Retirement Plans

In Pension Design and Structure: New Lessons from Behavioral Finance (2004) More information

Independence from Whom? Interdependence with Whom? Cultural Perspectives on Ingroups Versus Outgroups

In Cultural Divides: Understanding and Overcoming Group Conflict (1999) Coauthor(s): Sheena Iyengar, Mark R. Lepper, Lee Ross More information

Gender Differences in Internal and External Focusing Among Adolescents

In Sex Roles (1997) Coauthor(s): Sheena Iyengar, S. Nolen-Hoeksema More information Download paper (PDF)

Rethinking the Value of Choice: Considering Cultural Mediators of Intrinsic Motivation

In Self And Motivation: Emerging Psychological Perspectives

Choice and its Consequences: On the Costs and Benefits of Self-determination

In Cross-Cultural Differences in Perspectives on the Self More information

Cultural Differences in Self and Social Influence

In The Practice of Social Influence in Multiple Cultures More information

Book Reviews

Overcoming Information Overload in the Workplace (2019)

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Ideabanks: Networking for Choice (2019)

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8 Leadership Lessons from Game of Thrones (2019)

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Robot Empathy, Pop Music Bias, and Elevator Pitches (2018)

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How Choice Failed Us (2016)

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Is It Over Yet? (2016)

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Where Have All the Leaders Gone? (2016)

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Non-Academic Publications

Why the Soda Tax Makes Us Angry

In Slate.com (2010) Coauthor(s): Sheena Iyengar More information

Assisted Suicide and ‘Free Choice’

In CNN Opinion (2010) Coauthor(s): Sheena Iyengar More information

Nudge: Improving Decisions About Health, Wealth, and Happiness

In Journal of Pension Economics and Finance (2010) Coauthor(s): Sheena Iyengar More information Download paper (PDF)

Lead by Choice

In Leadership Excellence (2010) Coauthor(s): Sheena Iyengar More information Download paper (PDF)

Intrinsic and Extrinsic Motivation: A Developmental Perspective

In Developmental Psychopathology: Perspectives on Adjustment, Risk, and Disorder (1997) Coauthor(s): Mark R. Lepper, Sheena Iyengar, Dania Dialdin, Michael Drake More information Download paper (PDF)

Papers Under Review

Breaking expectations: leveraging unexpectedness enhances AI creativity

In Revise and Resubmit in Organizational Behavior and Human Decision Processes Coauthor(s): C. Blaine Horton Jr., Sheena Iyengar

Say Your Name: The benefits of name repetition in competitive evaluations

In Revise and Resubmit in Organizational Behavior and Human Decision Processes Coauthor(s): C. Blaine Horton Jr., Adam Galinsky, Sheena Iyengar

Diversity by Design: The Role of Contact and Homophily in Determining Persistent Friendships

In Under review in Academy of Management Discoveries Coauthor(s): Patrick Bergemann, Zachary Heinemann, Modupe Akinola, Sheena Iyengar, Adam Galinsky

Working Papers

Pro-Copy Beliefs Predict Creative Performance

Coauthor(s): Patrick Bergemann, Zachary Heinemann, Modupe Akinola, Sheena Iyengar, Adam Galinsky More information

The Experience of Creativity as Boundary Expansion

Coauthor(s): Travis Tae Oh, Melanie Brucks, C. Blaine Horton Jr., Sheena Iyengar More information